Creator & KOL Strategy
We match your brand with the right voices across TikTok, Instagram, YouTube and emerging platforms — from mega-creators to niche experts who move real audiences.
Global creator marketing
Connect your Chinese top brands.
We connect ambitious Chinese brands with global creators, audiences and markets — turning product stories into content people actually want to watch, share and remember.
Creator-led growthGlobal.Strategy · Creators · Content · Distribution
China → GlobalCreatorsContentBrand GrowthChina → GlobalCreatorsContentBrand Growth
What we do
A full engine for creator-led brand growth.
Content Production
Scroll-stopping UGC, product storytelling and localized creative built for each market — not translated, but reimagined for how people actually watch and buy.
Cross-border Distribution
We take Chinese brands global with paid amplification, platform partnerships and always-on campaigns tuned for Western consumer behavior.
Performance & Growth
Every campaign is measured end-to-end. We optimize toward reach, engagement and conversion so spend becomes compounding brand equity.
Industries
The categories where Chinese brands are winning globally.
Consumer Electronics
Smart Home & IoT
Beauty & Personal Care
Lifestyle & Gadgets
Apps & Platforms
Fashion & Accessories
Home & Living
Outdoor & Travel
Selected work
Brands we've taken to the world.
OBSBOTAI Imaging Hardware
Making AI cameras a creator essential.
We built a creator program around OBSBOT's AI-tracking cameras — pairing tech reviewers and streamers with hands-on content that showcased real workflows, driving discovery across YouTube and TikTok.
38M+
Views generated
120+
Creators activated
UGREENConsumer Electronics
Turning charging accessories into everyday heroes.
For UGREEN we localized product storytelling across the US and EU, blending unboxings, desk-setup content and performance ads to move fast-charging tech from spec sheet to must-have.
3.4x
ROAS on paid
200+
Assets produced
Lemon8Lifestyle App
Seeding a lifestyle platform with real creators.
We helped Lemon8 build authentic momentum in new markets — recruiting lifestyle, food and beauty creators to populate the feed with aspirational, discovery-first content that felt native from day one.
5M+
Content impressions
90+
Lifestyle creators
JISULIFELifestyle Gadgets
Making small gadgets feel like big moments.
JISULIFE's portable fans became a summer sensation through seasonal creator campaigns — playful UGC, outdoor lifestyle content and influencer gifting that turned a simple gadget into a viral accessory.
22M+
Views generated
150+
Creators activated
How we work
From China to the world, in four moves.
01
Discover
We learn your brand, product and ambition — then map the markets and audiences where you can win.
02
Match
We handpick creators whose audiences and aesthetics genuinely fit, from macro to micro.
03
Create
We produce localized, platform-native content designed to earn attention, not interrupt it.
04
Scale
We amplify what works with paid and partnerships, optimizing toward compounding growth.
Ready to connect your brand with the world?
Tell us about your product and your ambition. We'll show you what creator-led growth can do.